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Evening Event


5 ways to understand your customers better (so you can create stuff that sells)

If you’re not intentionally trying to understand your customers, you’re probably guessing. There is another way!

Join customer expert and author Katie Tucker who will dive into the most effective ways of getting inside your customer’s head. You will learn how to interview customers, how to do effective online research, as well as how to test new ideas with customers. You’ll leave the session raring to get started.

Key takeaways from this session:

  • A list of the most effective questions to ask customers (and ones to avoid).

  • All the best places to look for customer insights online.

  • Blueprint for crafting smart customer surveys.

  • A list of ways to test out ideas with customers.

We are also thrilled to be able to offer you a 25% discount on Katie's book with your ticket.


Katie Tucker

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Katie Tucker is an inspirational product leader with over twelve years’ experience leading teams and delivering stand-out products and services. In 2020 she founded Product Jungle, helping hundreds of businesses understand customers better. She is also a mentor, speaker and the author of Do Penguins Eat Peaches? And other unexpected ways to discover what your customers want.


Does anyone really care what you’re selling?

In this article, Customer Expert, Katie Tucker, talks about customers caring much more about the story a brand is telling than the product itself.


How To Book

Thursday 25th January 2024 | Doors open at 7:30pm, Talk starts at 8pm, finishing around 9pm 
Hotel Du Vin, New St, Henley-on-Thames RG9 2AR | £15

Tickets include a 25% discount to buy the book, which we send to you when you purchase a ticket.

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