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Online Class


The Science behind Instagram 

Online class to kickstart your confidence and skillset with mastering Instagram for business. 

This 90 minute video focuses on understanding the science behind how Instagram works, so you can strategically grow your following and your sales revenue.

Class Contents:


  • the marketing principles needed to start 

  • a clear content strategy (including content ideas, style, calendar planning and scheduling) 

  • how to optimise your Instagram profile 

  • understanding the algorithm 

  • using hashtags effectively  

  • collaborations and engagement 

  • using insights to measure performance 

The session aims to give you a solid understanding of how Instagram works and how you can manage it yourself so it looks professional, attracts the right audience and ultimately turns your followers into customers. 

Who is this module for?

This session has been created for small businesses that are starting out on Instagram or are currently managing their own Instagram accounts and need to improve their knowledge and understanding to help them meet their business goals. 


Comes with an e-booklet.  


Sarah Gilbert

Sarah completed a BA (Hons) degree in Marketing before working in London marketing agencies for nearly a decade. She then retrained to be a teacher and enjoyed 5 years in education before setting up her own small business, Box of Smiles, a personalised gift box service. Her need for a community to connect, learn and support was one of the drivers behind the concept of The Creative Duck, where Sarah is a co-founder. 


Sarah now combines her marketing and teaching expertise to provide social media and marketing workshops, as well as supporting brands with on-going and project-based assignments. 

Sarah profile pic.jpg


Download Now

£20 and includes an e-booklet.


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